Helena, MTINDUSTRY: ADMINISTRATIVE SERVICES
BUSINESS: A2Z STAFFING SOLUTIONS
YEAR FOUNDED: 2003
PROGRAM: 2012 EMERGING LEADERS HELENA
“I want to help and share my knowledge, but most of all I want others to be successful--not just to focus on my own business . . . Helping people comes back to help you. ”BUSINESS OVERVIEW
When Anna Kazmierowski immigrated to the United States from Poland, she owed her very first job to a staffing firm. It was this personal connection that led her to first work for then purchase A2Z Staffing Solutions. A2Z Staffing Solutions provides office clerical, professional, technical, light industrial, and construction personnel for private and public employers. As CEO of A2Z, Anna led the company in her first 5 years to grow revenues from $700,000 to $6.5M. The company doubled and even tripled itself each year. 14 years after she took over as CEO, her small 8-person team continues to see revenues grow by 20 percent annually.
DRIVING BUSINESS TO COMMUNITY
To overcome this challenge, Anna and her team sit down and brainstorm new ways to bring in new business for them. A recent solution to this challenge was a marketing campaign entitled, “mismatched?” This mixed media campaign focused on pairing employees to jobs that best meet their unique skill sets. What set the campaign apart, and what made it successful, was how A2Z engaged and incorporated the local community in the process. All ads, billboards, and commercials were created by local small businesses to the point that, by the end of the campaign, Anna estimates $100,000 was put back into the community.
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